20/11/2008
DHL UK Foundation launches new brand
The DHL UK Foundation has re-launched with new name and brand. Forster CREATIVE developed the new brand for the Foundation, following
its name change from the Exel to the DHL UK Foundation earlier this year, to communicate DHL’s continued commitment to the Foundation, and the Foundation’s role as a cornerstone of CSR activity.
Following the contract to develop the new brand, Forster CREATIVE also worked with the DHL UK Foundation on a separate project, researching and designing creative materials for their Truck and Child Safety (TACS) initiative, which aims to engage primary school children in learning to stay safe around larger vehicles on the road.
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DHL UK Foundation launches new brand