communications for change

The use of conventional marketing and PR to influence attitudes and behaviour in favour of positive environmental and social change.

The following documents have the theme communications for change:
Our clients (from Clients)
Forster asks Londoners ‘What Raises Yours?’ (from News)

Forster is putting blood pressure on the agenda in South East London with a new campaign for the Modernisation Initiative. What Raises Yours? aims to increase men's awareness of the problems caused by high blood pressure, and the steps they can take to lower their risk. At

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Opinion (from Opinion)
What do you think? People have opinions.  Good, let's hear them.  The issues we work with cause intense debate and lead constantly to shifts in policy, practice and public opinion. Our role is to help our clients create, influence, anticipate and manage this opinion on read more 
Air freight bad, local good? (from Opinion)

Robin Maynard, Director of Communications at The Soil Association seeks to reconcile the contradictions between air-frieghted organic produce and local food networks.

  • With a fast route to market, Producers in developing countries get a bigger cut of air-freighted products
  • There is no clear definition of what is meant by 'local produce'
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FRANK: young people and drugs awareness (from Outcomes)

Evolving and innovative communications for young people around drug use

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Communications for change (from Services)
Forster has led the field in ethical marketing since 1996. We combine communications expertise in social marketing, PR, advocacy and design, with in-depth issues knowledge to help our clients protect the environment, improve public health and advance social justice. We know how to communicate with hard-to-reach audiences, read more 

Current News

  • Ministry of Food logo

    Published: 01/10/2008

    Ministry of Food launches

    We take a look at the potential for real change behind Jamie Oliver's latest venture. read more 

  • Seltrans logo

    Published: 26/09/2008

    Forster win ‘Innovative Travel Plan of the Year Award’

    Cycling initiative wins plaudit from Seltrans read more 

  • HSJ Awards logo

    Published: 25/09/2008

    Forster shortlisted for Best Social Marketing Project award

    'What Raises Yours' campaign shortlisted for HSJ Awards 2008 read more